Tuesday, June 28, 2011

15 years, 50 stores

On June 28, 1996, we opened our first store in Ayala Center Cebu. Back then, Filipinos didn't understand why coffee should cost any more than a few pesos. There were no foreign coffee shop brands in the Philippines yet. For the typical Pinoy, coffee was, simply, for waking up.

But today, 15 years later, we're opening our 50th store and looking forward to more. We recall the past and see that we've indeed gone a long way in sharing our passion with the Filipino. So, we'd like to do a bit of reminiscing by bringing you the Bo's Coffee 15 and 50 promo. For four weeks and on certain days and times, we're offering our best-selling brewed coffee at P15 and all froccino flavors at P50—the way they were fifteen years ago. This treat is our way of thanking our customers for being with us all these years. For all the others whom we have not yet had the joy of serving, we invite you to come and see why our customers love us so much :) Read more about our promo at http://15and50.boscoffee.com/.

We'd also like to thank Neo and Salamat.ph for their support. Together, we prove that Filipino brands can make their own unique mark in the lives of the people they serve.

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